I first started using this mascara last year and meant to review it then because I was immediately very impressed with it. I'm such a prat though because I actually have several mascaras to review and took lots of close-ups each day I was wearing them and uploaded them but didn't get the chance to edit them. So now when I look at them, I have no friggin' idea which mascara belongs to which lashes/day! Idiot! Thankfully on this particular day I included a picture of the brush which was enough to ID it, so I'm definitely talking about the correct product here with the right images.
Lancome's 'best selling' Hypnose which uses plant cell extracts (from apples rather randomly) to regenerate lash growth, help prevent lash fall-out and generally care and condition lashes whilst volumising. I'm a fan of this idea of cosmetics actually caring for your skin/lashes/lips etc whilst also doing their job as a mascara, lipstick or whatever. Onto the packaging and you know I have a hatred of really big brushes, thankfully this is a slim, straight-ish brush. It doesn't have that tapered end to help with smaller, corner lashes but because the whole brush is relatively small it can reach those areas anyway. I don't find the mascara particularly dry or wet, it's just inbetween, which is good because I don't find it smudges easily or takes forever to dry.